VCA Animal Hospitals
WELLNESS & PETCARE
Positioning // Visual Identity // Employer Branding // Video Art Direction + Production // Animation // Experiential // Tradeshow // Promotional Merchandise // Advertising Campaigns // Web Design
THE ASK
Refresh the VCA brand for a new era of pet owners and better articulate everything VCA offers.
THE INSIGHT
Bi-annual vet visits aren’t enough; modern pet owners crave on-demand services, everyday care, and a boost of confidence.
THE SOLVE
Stop apologizing and own your place as the trusted leader in veterinary care then, now, and in the future.
THE OUTCOME
Caring. Capable. Connected. A platform that flexes the full strength of the brand to unlock more deeply satisfying consumer relationships.
“We have always had a compelling story.”
- Aleecia Daniels
Hospital Manager
Atlanta, GA
ANTHEM
The Story we are writing together…
An anthem for Associates to feel seen and valued as co-authors of the brand.
“You have to have a real heart to work in this type of field.”
- Christopher Toney
Veterinary Assistant Supervisor
Atlanta, GA
Don’t take our word for it.
Let us connect you to our client partners to learn more about our journey together.
“Simply put, Clever just “gets” us. They truly listen and pick up on nuances in every conversation we have in a spirit of utmost collaboration.”
— Greg Fiore
Director, Creative Services and Brand Communications
