Authority Magazine: Brand Makeovers; 5 Things You Should Do To Upgrade and Re-Energize Your Brand and Image
Shannon is the entrepreneurial spirit behind female-owned and operated Clever Creative. Driven by curiosity and a desire to make work that supports brands, their big vision and bold ideas, she oversees the new business strategy as well as the direction and growth of her team, capitalizing on her knowledge of what industry experts and audiences are drawn to. With over two decades of experience building brands, Shannon got her start working in entertainment promotions for Burger King and 7-Eleven before joining Mattel on global packaging design and worldwide licensing. Advocating for the human connection in branding, Shannon has taken Clever from a backyard office to an award-winning and full-service branding agency that’s proudly supporting iconic brands like Warner Bros., Tastemade, Starbucks and Netflix by finding new and exciting ways to champion unexpected results that delight.
